Photos by Jim Block
Through The Lens
by Jim Block
I

have great compassion for my doctor, my dentist and my proctologist. I’m a portrait photographer, so I know what it’s like to greet clients with fear in their eyes. My greatest success, and my greatest joy, is when they leave relaxed, and perhaps a bit transformed.

After 30 years and millions of exposures, I remain obsessed with creating empowering experiences with the subjects I view through the lens. The elusive goal: to reinvent the traditional relationship of photographer-subject, as something less passive, more active and collaborative. I want my subjects to walk away restored.

Behind the lens, I play many roles: standup comic, therapist, life coach. Humor and empathy are in my tool kit along with the filters and light meter. There is no “one size fits all” approach to portraiture. The sessions ultimately come down to the moment, myself and my subjects, and the process, communicating clearly, building trust expeditiously and encouraging collaboration and input. There is also the added “x” factor: the accident or surprise that occurs during a shoot. How you incorporate this unscripted event may very well be the most important element for success.

Let’s walk through a small gallery of photos I’ve made throughout the years.

Capturing a Moment
I was assigned a rather nontraditional portrait of the former Presiding Judge of the San Francisco Superior Court, the Honorable Katherine Feinstein. Her law school alma mater desired a compelling image far from the standard law library and courtroom shots. Needing to reflect the aura of the subject matter in a different way, I sought access to the courthouse rooftop. After convincing the somewhat dubious judge of the value of a roof shot, I posed her in her robes with the San Francisco City Hall dome as backdrop. The scene appropriately captured both significant history and the magnitude of the judiciary. What I hadn’t planned on was a sudden gust of wind that covered her face with her hair.
San Francisco City Hall dome
A strong believer in the power of instant feedback, I shared this hirsute image with the judge, adding that she resembled Cousin Itt from The Addams Family TV series, the bizarre character covered entirely by long, wavy hair and wearing a top hat and sunglasses. The judge exploded in laughter at the comparison and I quickly recorded the moment. Though my comment was not premeditated, the quip, the judge’s spontaneous response and a nimble shutter release captured this out-of-the-box portrait. Gravitas went out the window; humanity came in.
Family Ties
Family photo shoots are a commonly requested assignment. In this case it was two sisters and a brother-in-law; the fact that the grouping included a U.S. Senator, a political analyst for MSNBC and chief counsel for Uber is secondary. What began as a formal three-shot for an attorney magazine evolved into a livelier arrangement after I jokingly suggested that the group assume the “Charlie’s Angels” pose.

Senator Kamala Harris pointed in mock anger toward me: “No Charlie’s Angels. Don’t go there! Maybe someday when I’m not running for public office, but not now.” She turned toward her sister, Maya Harris, and burst out laughing. Maya and her husband, Tony West, looked sheepishly at the camera. The resulting image captured an in-between moment, unplanned, instantaneous, perfect. I had created a friendly shooting space, then made a ridiculous request to provoke a response, and the results were delightful.

B2B
For an article related to his most recent book “The Pursuit of Wow,” I was allotted 15 minutes with best-selling author Tom Peters. I had just finished setting my lighting in his empty office when I heard a door slam in the hallway and Peter’s loud voice: “Just cancel the ‘effing’ shoot, this is not a good day!”
Tom Peters "The Pursuit of Wow"
After a wave of panic subsided, I raced into hall, ran up to the gentleman and stuck out my hand. “Mr. Peters, I’m going to make you famous.” He stared at me. I showed him a t-shirt I had spray painted with a large “WOW.” I detected a slight smile. I sat him down and proceeded to help him put on the WOW t-shirt beneath his sports jacket.

To this day I am clueless about how I persuaded him to pose. You’ve read of mothers lifting cars to free their children. Or soldiers on the battlefield saving their comrades against impossible odds. I was in one of those zones.

I held up my film camera and told Peters to pull back his jacket Clark Kent-style and reveal the word WOW on his chest. I then told him to shout out the words “ F— You!” He tentatively complied and I fired off a shot. I told him to repeat the action, louder this time. “F—You!!!” Then softer. A total of 36 exposures, 36 poses, 36 expletives.

Peters sat back in his chair, exhausted but smiling. I felt exultant and a bit bewildered with myself. My approach had been born of desperation and intuition. The strategy of channeling his anger had not been planned. Something in that moment led me to believe that this unorthodox approach might work. My instincts were the basis for decision making.

Creating and Leveraging a Dynamic
These are only a few examples of the portrait session dynamic. Most encounters are calmer, less dramatic. But they all demand preparation, empathy and the ability to transform surprise or accident into innovative action.

Of course, the final image is important. But I value even more the human interaction and interplay during the session. In the words of Maya Angelou, “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

Jim Block
Jim Block has been a photographer in the San Francisco Bay Area for more than 30 years. His clients range from the corporate to the institutional with LinkedIn portraiture and startup web photography added for variety. His alumni portraits are on permanent display at the UC Hastings gallery. He has also published a book on the craftsmanship behind architectural restoration.

www.jimblock.com

Photo by Virginie Manichon

Jim Block has been a photographer in the San Francisco Bay Area for more than 30 years. His clients range from the corporate to the institutional with LinkedIn portraiture and startup web photography added for variety. His alumni portraits are on permanent display at the UC Hastings gallery. He has also published a book on the craftsmanship behind architectural restoration.

www.jimblock.com

Photo by Virginie Manichon